Online Visibility Specialists
A great website that converts visitors into patients is a key piece of a winning practice marketing strategy. But the best dental website in the world is useless if no one ever visits it. That is where DDSRank comes in. Our goal is to bring more patients to your practice by bringing more visitors to your website. And we do that through Search Engine Optimization (SEO), Search Engine Marketing (SEM), and Social Media Marketing (SMM) campaigns.
What is SEO?
Search Engine Optimization is work done both on and off your website to improve your rankings on sites like Google, Yahoo, and Bing. Statistics show that 70% of the links search users click on are organic, and 75% of searchers never scroll past the first page of results.
An SEO campaign will optimize the content on your website to give it the best chance to rank high in the search results, and also build trust to your site with links from other authoritative and relevant websites.
What is SEM?
Search Engine Marketing campaigns involve creating and managing Pay-Per-Click (PPC) ads that target people specifically searching for the various dental treatments and services you provide. While organic rankings tend to be the best value over time, a Google AdWords campaign can bring pay-per-click traffic to your practice website almost instantly.
A properly run SEM campaign can often generate enough ROI to pay for the long-term SEO ranking work.
What is SMM?
Social Media Marketing is advertising on on sites like Facebook. Instead of targeting specific searches, the goal of SMM is to raise general awareness of your practice, and introduce local folks to the personality and character of your practice.
SMM allows you to hone in on specific demographics within your targeted area, and maximize the social proof of existing clients to win over prospective new patients before they search.
Specificity – we only work with dentists, orthodontists, and related firms. While they are constantly shifting focus between markets, working on plumbers one day and landscapers the next, and trying to apply generic search engine optimization skills across a number of different sites, we are doing one thing – working to provide our clients the best rankings possible. We have no desire to be a jack-of-all-trades agency – we eat, sleep, and breathe in the world of dentistry.
Exclusivity – we only work with one practice/specialty in a geographic region. Other firms will take on several competing practices in the same city, meaning that they are spending at least as much time actively working against you as they are working for you when they are trying to rank your competitors. At DDSRank we are solely focused on making you the top practice in your target market.
What Do Our Clients Say?
We have been using DDSRank for the past year or so. Steve and his team redesigned our website and worked on our SEO. We have more than doubled the number of new patients in the first half of 2015 and are coming up much earlier when searching for a dentist in a variety of ways. The additional benefit of working with Steve is his quick response and constant availability. He has allowed me to bounce ideas and make sure we spend our advertising dollars wisely. It is not inexpensive to make changes but it has been well worth the investment and now we are enjoying maintaining the growth.
I hired Steve and his team a little over 12 months ago and have been quite pleased. Within a few months my site was in the top 3 dental listings on google and business is flowing from our online presence. I recently built a new website and had Steve and his team review and optimize it for SEO. I appreciate their level of expertise, they are able to do anything I throw at them. They are excellent communicators, which in the computer industry is so hard to find. They are also excellent listeners and get things right the first time. I have no hesitation in highly recommending them to anyone! Thanks guys and keep up the great work!
DDS Rank is an amazing company to work with. Outstanding service, very friendly and best of all, they get results. I would recommend DDS Rank to any dentist who needs SEO or marketing services and who wants more traffic and leads from search engines like Google.
DDSRank provided tremendous value to our business. We are very thankful for their expertise and professionalism.